Content Medium Impressions/Plays Notes
Podcast 1,391
Youtube 772
Newsletter 1,330
Website/Blog 812
Instagram 46,228 Infographic
Quotes
Facebook 595 I wasn’t posting these videos to FB reels, instead they were regular videos getting very low numbers
Tik Tok 6,321
YT Shorts 296 This was before I figured out how to post properly on YT shorts and had a zero following - which isn’t bad
Strava 700-1,000 This is hard to say as they don’t give impressions so Im basing it off of a 1-3% likes to impressions ratio that is industry standard for content (These usually get between 30-40 likes meaning they show to this many people)
Total 53,735 (39x reach) If only posted as a podcast I’d be missing out on 52,344 other impressions